You shouldn’t add too many colors in a palette, though. You can include dozens of colors to the palette. Color PalettesĪ color palette includes all of the colors that your design team will use in a project. When you start your design here, you ensure consistency throughout your project. When you put several design tokens together, you get an atom. Frost actually thinks of design tokens as sub-atomic particles. Design tokens can include a color, font, or icon. Industry-leading examples of design language mastery include Apple and Volkswagen.Īpple maintains a sleek aesthetic for every product, including its hardware, websites, and applications.Īny tech-savvy consumer will recognize an Apple product immediately.ĭesign tokens make it easy for teams to maintain cohesive aesthetics while collaborating. For example, the design language may require that the company logo appears at the same place on every web page. Writers may also need to follow the same style guide to make sure they create a cohesive experience for users.Ĭontent requirements can refer to any visual element. Copy requirements may force writers to use a slogan on each page. Copy and Content Requirementsĭesign language also includes copy and content requirements. ![]() As a company releases more products, it has more opportunities to solidify its brand. When the average person knows that product A and product B comes from the same company, a brand has been established.ĭeveloping a brand takes time as well as design skills. Developing a “Brand”ĭesigners successfully develop a brand when they create design languages that consumers recognize across products. When this happens, an app released today will share similarities with a website released two months later. Some developers create design languages that guide product lines. When done well, the design language helps products stand out from competitors. Atomic Design System ChecklistĪ design language defines a project-wide style that guides teams toward a common goal. When you design from this perspective, you should find that you create more consistent, simple, effective products that users will enjoy. Also like chemistry, the more atoms you put together, the more complex the project becomes.Įventually, you have a functional creature built on the smallest elements possible. In design, the smallest factors might include colors and buttons. In chemistry, atoms are the smallest things to work with. For now, though, you have a design that meets your goals.įrost calls this approach “atomic design” because it begins with the smallest element. The design has opportunities to evolve in the future. For example, you might pair a specific color with a particular font.īy the time you reach the Pages level, you have a fully developed design. At the Molecules level, multiple atoms work together. At the Atoms level, you work with the basic building blocks of a design, such as color palettes and fonts. The farther you move up the chain, the more complex the design becomes. Naturally, he decided to call his approach “atomic design.” Frost’s original approach included five categories: While exploring his ideas, Frost kept returning to the connections he found between design processes and chemistry. ![]() Frost wanted to create a design system that made it easy for him to focus on essential elements like color, typography, and texture. ![]() What is Atomic Design?Ītomic design is a design system created by Brad Frost in 2016. ![]() Atomic Design Systems: A Checklist for Each Individual Design ComponentĪre you following every step that leads to success? Use this checklist to make sure that your atomic design system includes all of the individual design components that you need to build amazing UIs.
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